Webinar: How to Increase Colorectal Cancer Screening Rates in Your Primary Care Practice

DATE RECORDED: June 6, 2012
PRESENTED BY: Durado Brooks, MD, MPH, Director, Prostate and Colorectal Cancers, American Cancer Society

View the recorded webinar now

Additional Resources

Presentation Slides (PDF)

Participant Evaluation

DESCRIPTION:
While the burdens on primary care practitioners are greater than ever before, the need for effective primary care practice is just as great. Colorectal cancer (CRC) is both the nation’s second-leading cause of cancer mortality and one of its most preventable cancers. Screening for colorectal cancer, like other highly effective preventive measures, is one of the essential elements of primary care practice. While the overwhelming majority of primary care clinicians screen for colorectal cancer and other cancers, few would say that every eligible patient leaves the practice with the needed recommendation. It is not enough to know what needs to be done. It is doing it that makes a difference. This webinar will provide participants with evidence-based tools and strategies to help move primary care practice to a higher level of performance based on the highly effective A Primary Care Clinician’s Evidence-Based Toolbox and Guide.

SPONSORED BY: Migrant Clinicians Network

OBJECTIVES: 

1. Participants will discuss why it is important to screen for colorectal cancer.
2. Participants will describe the “Four Essentials” for improved colorectal cancer screening rates.
3. Participants will discuss the importance of clinician recommendations in colorectal cancer screening rates.
4. Participants will evaluate their existing office policies, including an office reminder system, to determine what improvements could be made to improve colorectal cancer screening.
5. Participants will describe the key elements of an effective communication system.

PRESENTER BIO:

Durado Brooks, MD, MPH, Director, Prostate and Colorectal Cancers, American Cancer Society 404.929.6928 Durado.Brooks@cancer.org

Dr. Brooks has served as the director of prostate and colorectal cancers at the American Cancer Society’s National Home Office since 2000.  In this role he is involved in creating and implementing strategies to improve the prevention and early detection of prostate and colorectal cancers, and is engaged in a number of the Society’s disparities-reductions efforts.   After graduating from the Ohio State University and the Wright State University School of Medicine, Dr. Brooks practiced primary care internal medicine in community health centers, initially in Ohio and later in his current hometown of Dallas, TX.  Prior to joining the ACS he was awarded a Commonwealth Fund/Harvard University Fellowship and earned his MPH degree at the Harvard School of Public Health.

CONTACT:
Jillian Hopewell, MPA, MA, Director of Education and Professional Development
(p) 530.345.4806 (e) jhopewell@@migrantclinician.org